# Can I manually add or change the competitors being benchmarked? Currently, you cannot manually add or change the competitors in the report. The competitor benchmarking process is fully automated for a crucial reason: **objectivity.** Flensh identifies your top 10 competitors based on real-time market research of who is actually performing best in your niche from an AI visibility perspective. This data-driven approach ensures you get an unbiased view of the true competitive landscape you're up against, rather than benchmarking against a list of known rivals who may or may not be your most significant challengers in the world of AI search. This helps you discover emerging threats and opportunities you might have otherwise missed. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://flensh.gitbook.io/flensh-docs/troubleshooting-and-faq/5.3.-frequently-asked-questions-faq/can-i-manually-add-or-change-the-competitors-being-benchmarked.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.